Equinix Hong Kong

hk 680 A Key to Hong Kong’s Success? Location.From trading port to financial centre and now, cloud centre, Hong Kong’s success still depends on combination of entrepreneurial spirit and geographical location

Notice that I said almost nothing. One thing Hong Kong has never lacked is the ability to spot a business opportunity. Add to that a fortunate geographic location – in the middle of bustling Southeast Asia and sitting on the doorstep of the world’s second largest and fastest growing economy, China – and it’s not surprising what the city has become.

Today, Hong Kong is simultaneously Asia’s leading logistics, transportation and financial hub and the natural choice for ICT companies wanting to service clients across Asia.

As a leading regional hub for cloud technology, Hong Kong is the city of choice for cloud service providers (CSPs) breaking into the Asia-Pacific market. It offers exciting local opportunities and great potential as a launch pad for expansion into Mainland China and international markets.

With 3, 835 regional headquarters or offices based in the city and thousands of Hong Kong businesses located throughout the Greater Pearl River Delta (GPRD) region, Chinese and international CSPs are tapping into Hong Kong’s robust enterprise market for business expansion.

Alex TamIn terms of cloud growth rates globally, Hong Kong also ranks the highest with 77% growth in the IaaS market from 2012 to 2013, according to Synergy Research Group. That is well ahead of North America at 60% and EMEA at 69%.

With the rise of cloud service providers deploying in Hong Kong, as well as the increasing demand for hybrid cloud computing, machine-to-machine (M2M) technologies and big data, enterprises need next-generation data centers with highly networked interconnection capabilities to succeed in this new landscape.

Enter Equinix

That’s where Equinix comes in. Our Cloud Exchange platform is designed to do just that: provide enterprises with the ability to connect to multiple clouds, multiple users and multiple networks to fully reap the business benefits of cloud computing.

The Equinix approach has clearly struck a chord with customers. Numbers have continued to grow at over 25% year-over-year across the Asia Pacific and 15% in Hong Kong as local and international CSPs are choosing to deploy with Equinix Hong Kong as an entry point into Asia-Pacific.

International and local cloud service providers are increasingly looking for an advanced interconnection solution that enables seamless, on-demand and direct access to multiple clouds and multiple networks across the globe. By connecting to Equinix’s Cloud Exchange, these CSPs can rapidly advance their cloud computing agendas, scale their businesses globally and speed-up their time to market.

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